By Louise Kelly
Women are actually prime businesses and different agencies in major numbers—in constructing nations in addition to the Western international. This set examines the categorical ways that entrepreneurial girls create luck and considers how the transforming into occurrence of woman marketers will swap the world.
• offers principles and data contributed via hugely revered leaders, authors, thinkers, and marketers within the field
• bargains findings from reports on girls marketers world wide that readers may be in a position to observe to their very own businesses
• presents examples of ways profitable girls marketers boost advertising plans and advertise themselves and their companies effectively
• records how ladies reveal a extra networked management type that has components of altruism and connection to the neighborhood instead of strictly utilizing wealth construction as a motivation for success
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Additional resources for Entrepreneurial Women: New Management and Leadership Models [2 volumes]: New Management and Leadership Models [2 volumes]
Entrepreneurial Women: New Management and Leadership Models [2 volumes]: New Management and Leadership Models [2 volumes] by Louise Kelly